Reuters: U.S.

Thursday, March 7, 2019

Rooster Teeth To Host Video-Podcast Festival, YouTube Marketing Director Says Site May Never Be 100% Brand Safe, Twitter Creator Tools For Video, More

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Rooster Teeth To Host Inaugural Video-Podcast Festival At RTX Austin In July


The Roost, a nearly two-year-old podcast sales network owned by the digital goliath Rooster Teeth, is planning its first-ever video-podcast festival.

Sports Programming Is Digital Media Investors' Hot New Game

 
The venture-capital funding spigot for many online publishers is dribbling a lot less cash these days, with one notable exception: sports.

In Wake Of Data Scandals, Mark Zuckerberg Lays Out Plan To Transform Facebook Into A "Privacy-Focused Communications Platform"

 
Since the 2016 election and the Cambridge Analytica scandal, Facebook has been under near-constant scrutiny over the way it handles users' private data.

Creators Going Pro: Gaming Expert Hollow Took A "Leap Of Faith" Leaving His Day Job For YouTube

 
If you've ever turned to YouTube for help with a popular multiplayer game like Fortnite or Call of Duty, chances are you've stumbled across one of HollowPoiint's videos.

YouTube May Never Be 100% Safe For Advertisers, Says Company's U.K. Marketing Director

 
In January, AT&T brought its ad spend back to YouTube after a nearly two-year-long absence. At the time, its chief brand officer, Fiona Carter, said the company's return post-Adpocalypse was due to it being "100% confident" that there was a "near-zero" chance of ads running next to objectionable videos.

Comedy Central Launches YouTube Channel To Host Slate Of Original Digital Programming

 
Comedy Central has made YouTube the home for its slate of digital originals. The brand (which is owned by Viacom) has launched a Comedy Central Originals channel on YouTube that's meant to be a "one-stop shop for the very best digital original comedy."

Hearst Opens L.A. Production Studio Ahead Of Clevver Relaunch In Coming Weeks

 
Hearst Magazines is readying the re-launch of Clevver — the digital brand it acquired last month following the shutdown of parent company, Defy Media, which abruptly went out of business in November under controversial circumstances.

Hannah Hart Launches Patreon Page To Keep Hannahlyze This Podcast Ad-Free

 
YouTube star Hannah Hart, who rose to fame on the strength of her drunken cooking series, is making her way onto Patreon to finance Hannahlyze This — a podcast co-hosted with her best friend Hannah Gelb in which the two try out self-help fads each week and share their feedback with listeners.

Twitter Unveils 'Timing Is Everything' Tool To Help Creators Maximize Video Viewership

 
Twitter has launched a new video analytics tool for publishers that it says is designed to help maximize viewership, watch time, and engagement.
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