Swiftor may say he's just "that cranky bald guy in the corner of the screen," but to his millions of followers across YouTube and Twitch, he's at the heart of a positive, collaborative community.
At this year's NewFronts, top Starcom Worldwide exec Kristina Lutz says that several presenters discussed reinventing the concept of television primetime for our digital age.
YouTube is playing a major part in parent company Google's plans to gain ground in the ecommerce space. Google is now advertising recommended and/or relevant products from the Google Express marketplace below partnered brands' videos on YouTube.
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