Atlanta-based Instagram company Doing Things Media has acquired Instagram accounts @MiddleClassFancy (842,000 followers) @FriendOfBae (664,000), and @DoggosDoingThings (774,000), boosting its total branded account reach up to more than 33 million followers.
Media giant BuzzFeed has long been one of the biggest producers of viral content — a pursuit that's netted its main YouTube channel, BuzzFeedVideo, more than 18 million YouTube subscribers and 14.5 billion views in seven years.
There is an endless array of influencer marketing agencies operating on YouTube today, though only one — Famebit — that is owned by the platform itself.
Controversial YouTube star Tana Mongeau, best known for her outlandish 'Storytime' videos and the ill-conceived TanaCon convention — which spun into chaos but spawned a successful docuseries — is hitting the road on a four-city U.S. tour.
NASA engineer turned top science YouTuber Mark Rober has issued an apology after parts of his viral "glitter bomb" video, in which he wrapped up glitter-flinging devices to surprise package thieves, turned out to be fake. However, to be clear, the faked footage did not come from Rober.
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