Reuters: U.S.

Thursday, June 22, 2017

Cracking YouTube's Algorithm In 2017, Advertising's Future Isn't On A Yacht In The South Of France, Fox Adopts YouTube's 6-Second Ad Format, & More

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Cracking YouTube In 2017: The New Research That Cracks The Code On YouTube's Algorithms


YouTube's promotional algorithms have changed drastically over the years. Here's where they stand now and how to beat them.

YouTube Star Cassey Ho Co-Hosts New Podcast About Female Empowerment


Cassey Ho's Blogilates channel is not just about teaching its viewers how to stay in shape; it is also a place where Ho can share a positive message and inspire her fans to feel as fulfilled as possible.

Periscope Unveils First-Ever Monetization Feature For Broadcasters, 'Super Hearts'


While most of today's top livestreaming platforms allow creators to tip their favorite broadcasters with a variety of virtual gifts, Twitter's Periscope has been a holdout in terms of in-platform monetization opportunities — until now.

AwesomenessTV To Expand Spanish Presence In New Pact With 2btube


2btube, a Spanish language digital talent agency and video producer, has inked a pact with Awesomeness to produce and manage all content and advertising for the leading Gen Z network's Spanish YouTube channel.

How Well Can You Do In YouTube's Quiz About Its Latest Trending Videos?


At long last, those of us who have spent far too much of our time watching YouTube videos can quantify our accumulated knowledge.

The Future Of Advertising Isn't In The South Of France


Two staple events on most marketers' calendars are overlapping. But the choice should be clear.

YouTube Stars Amanda Steele, Niki DeMartino Join Cast Of Freakish On Hulu


The survivors are returning for season two.

Fund This: Help Wanted  Explores Generational Gap With Help From Jim O'Heir Of Parks And Rec


In recent years, the generational gap between Baby Boomers and Millennials has come into focus, leading to frequent disagreements between the two cohorts.

FOX's Adoption Of Six-Second Ads Is A Big Win For YouTube


The company celebrating right alongside FOX, however, is YouTube, which has spent the past year championing six-second ads as a big part of its own future.
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