Instagram may be one step closer to removing public engagement metrics from its platform. Meanwhile, rival video platform TikTok, which already has a robust slate of public metrics, has added another to the roster.
BuzzFeed is launching a new live event endeavor dubbed Internet Live, whereby the digital publisher will bring trending topics to the stage in an hourlong variety show.
At VidCon, YouTube contortionist Sofie Dossi — who rose to fame for her acrobatic performances on America's Got Talent and who has subsequently established a sizable presence on YouTube, with 4.1 million subscribers and an average of at least 22 million monthly views — launched her own athletic-wear line, dubbed Fire Lily.
Fanjoy, the end-to-end merch platform that creates and distributes limited edition products in collaboration with top YouTube stars like Elle Mills, Jason Nash, and Tana Mongeau, is taking yet another step into physical retail.
Hot Topic just got even more Jessie Paege. The 20-year-old lifestyle creator has released her second collection of online-exclusive T-shirts in collaboration with the pop culture clothing shop.
Buffer Festival, a film festival and marketplace that looks to celebrate premiere projects in the digital sphere, has announced the initial lineup of creators who will showcase their works at its 7th annual gathering.
With the Fortnite World Cup Finals just a week away, developer Epic Games has announced a partnership with YouTube that will gift players free in-game loot when they tune in for live streams of the four-day event.
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