Reuters: U.S.

Wednesday, December 20, 2017

Musical.ly Puts $50 Million Into New Creator Fund, Teens Still Love Them Some Snapchat, Ad Council Sees Power In Influencers, & More Top Stories

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Musical.ly Puts $50 Million Into Its Creator Fund


Musical.ly, the lip-syncing app popular among teens, is funneling $50 million into its newly established Creator Fund.

YouTube Inks Licensing Deals With Universal And Sony Music As It Preps Paid Service (Report)


The long-term deals, reached after roughly two years of negotiation, establish royalty rates for Universal and Sony artists whose videos are uploaded to YouTube, as well as any user-generated clips.

Twitch To Seek Next Big Livestreaming Star In Upcoming Game Show


Twitch is looking to catapult an emerging streamer into wider renown with a brand new internally-produced competition series called Stream On.

Casey Neistat And 17 YouTube Stars Turned An Empty Mall Into Winter Wonderland For Milwaukee Boys And Girls Clubs


Eighteen YouTube stars led by a Santa costumed Casey Neistat turned an abandoned mall in Milwaukee into a "winter wonderland" for the area's Boys and Girls Clubs this holiday season.

Amazon Prime Video App Gets Most Week One Downloads In Apple TV Store


After its December 6 release on Apple TV, the Amazon Prime Video app got the most week one downloads of any tvOS app ever.

Trapped On A Desert Island? Teens Would Miss Snapchat Most


If you were trapped on a desert island with only one social platform at your disposal, which would you choose? Instagram? Twitter? Facebook?

These Brands Had The Biggest YouTube Channels In 2017 (Study)


90% of the world's top 500 brands have at least one YouTube channel of their own

Ne-Yo Starring Step Up Series Coming To Youtube Red January 31


The series is produced by Channing Tatum and Jenna Dewan Tatum, leads of the original Step Up film.

Here's The Trailer For Season 2 Of Facebook's Flagship Watch Series Loosely Exactly Nicole


One of the first flagship series announced by Facebook earlier this year to inaugurate its new video platform, Watch, was Loosely Exactly Nicole.

Ad Council Fetes Growth Of 'Creators For Good' Initiative Alongside Ricky Dillon, The Slyfox Family


In 2017, the organization said it worked with a total of 25 influencers with a collective reach of 34 million fans, whose campaigns clocked a total of 10 million views across YouTube, Instagram, and Facebook.
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