Reuters: U.S.

Thursday, July 19, 2018

Brat Raises $30 Million For More Digital Series For Teens And Tweens, Pocket.Watch Raises $15 Million For Kid Content, Shawn Mendes Deals With YouTube

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Digital Studio Brat Raises $30 Million To Ramp Up Content, Build Out Sales Team

 
Brat, a nascent production studio founded by the entrepreneurs behind Twitter-owned influencer marketing agency Niche — which has produced an array of tween-leaning films and TV series for distribution on YouTube — has pocketed $30 million in venture funding.

YouTube To Display Clickable Hashtags Above Video Titles On Desktop And Mobile

 
YouTube has begun to incorporate hyperlinked hashtags above video titles on both its desktop site and mobile app.

Netflix CEO Reed Hastings Is Writing A Book About His Company

 
Reed Hastings is getting set to share the strategies that allowed him to accumulate a reported net worth of $3.9 billion. According to a report from CNN, The Netflix CEO is working with business writer Erin Meyer on a book that will reveal the secrets to the SVOD platform's success.

Merrell Twins, Superfruit Promote Mamma Mia! Sequel With Shot-For-Shot Remake Of ABBA Video

 
Universal Studios recently premiered Mamma Mia!: Here We Go Again, a sequel to the ABBA-inspired 2008 movie musical Mamma Mia!.

Buzzy Comic Scribe Evan Narcisse Joins Writing Team For Rooster Teeth's gen:LOCK

 
Evan Narcisse, a journalist-turned-comic book writer who penned a limited prequel series for Marvel dubbed Rise Of The Black Panther, has joined the writers' room for Rooster Teeth's highly-anticipated gen:LOCK anime sci-fi series.

Daily Show Host Trevor Noah To Emcee Ad Council's Annual Dinner On December 5


The Ad Council is set to once again honor individuals who have taken strides to leave a positive mark on the world.

Kid-Friendly Network Pocket.watch Raises $15 Million Series B Round Led By Viacom

 
Pocket.watch is teaming up with one of the largest media companies in the US. The digital studio and network, known for working with family-friendly online video creators who command huge audiences — like Ryan ToysReview (pictured above), EvanTubeHD, and HobbyKidsTV — has announced a $15 million Series B funding round led by Viacom.

Season Two Of Crypt TV's Horror-Thriller The Look-See Will Premiere At RTX On August 4

 
One of Crypt TV's signature series is set to make its return next month. The digital media company known for its horror content will premiere season two of the macabre thriller The Look-See during Rooster Teeth's RTX convention on August 5.

Racial Discrimination Complaint Against The Young Turks Leads To A Lawsuit

 
A former employee of The Young Turks is taking a racial discrimination grievance against the company to court. Andrew Jerell Jones, who spent six months at the progressive-leaning news and commentary outlet in 2017, is seeking $75,000 in damages after alleging that his manager held him to different standards than his white colleagues.

Talent Firm 'Addition' Signs Lifestyle Creators Aaryn Williams, Ally Chen, And Jennifer Zhang


Addition, the digital talent management firm that reps the likes of Justine Ezarik, Joey Graceffa, and Nadeshot, is expanding its roster with a trio of signings in the lifestyle space.

Shawn Mendes To Kick Off Year-Long Partnership Between YouTube Music, Rolling Stone

 
Both Rolling Stone and YouTube Music are sporting new looks, and that makes them ideal bedfellows. Therefore, they're teaming up for a year-long partnership, which will begin with a performance from singer-songwriter Shawn Mendes on July 26.
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